A plan built around your business.
Program strategy, audience organization, and campaign planning based on your services and available data.
- Program strategy
- Campaign planning
- Audience organization
- Goals and reporting plan
FOR SMARTCREDIT PARTNERS AND CREDIT PROFESSIONALS
The Member Retention & Growth Solution for Credit Professionals.
You work hard to build your customer base. Credit Member Growth helps you keep members engaged, strengthen your credit monitoring audience, and create more opportunities to support clients as their financial needs change.
Growth priorities: retain, grow, expand
Step feedback loop that adapts to members
Starting monthly fee, based on active members
Managed for you by Core Focus Marketing
THE OPPORTUNITY
A healthy credit monitoring audience gives your business an ongoing relationship with people whose needs can change over time. Some may need Credit Restoration or Credit Improvement Services. Others may benefit from consulting, education, or additional financial services your business offers. The larger and healthier the audience, the more opportunities you may have to serve members and grow your business.
One audience, many possible next steps:
Illustrative pathways. Service needs vary by member.
ONE PROGRAM
Choose a priority to see how Credit Member Growth supports it.
Useful, relevant communication reinforces the value of ongoing monitoring and supports continued participation.
Support transitions into ongoing monitoring and help members understand why it continues to matter.
Introduce services your business actually offers, when they are relevant to a member, and reach new audiences with optional Growth Services.
Engagement and status changes feed back into the program, with reporting and recommendations from the Core Focus team.
THE CHALLENGE
A customer may spend months working with your business to improve their credit position. When that engagement ends, the next step is not always clear. Without a relevant ongoing relationship, customers may disengage, even when continued monitoring, education, or other services could be useful.
WITHOUT A NEXT STAGE
WITH CREDIT MEMBER GROWTH
Credit Member Growth helps your business stay connected beyond the initial engagement.
HOW IT WORKS
This is not a fixed series of emails. It is an ongoing feedback loop that responds as your members change. MailX2 powers the communication; Core Focus Marketing runs the program.





Bring in appropriate member information through an available integration or a secure upload, after a short technical review.

Use status and lifecycle information to understand which kinds of messages are likely to be relevant for each group.

Deliver helpful, personalized messages that educate, reinforce value, encourage engagement, or invite a relevant next step.

Watch engagement and status changes to understand what has changed for each member.

Feed what we learn into the next message and campaign decision. The loop keeps going as your audience changes.

THE OPPORTUNITY CALCULATOR
Adjust the assumptions to see how a longer average member lifetime could change your active portfolio and the monthly revenue that comes with it. It is an illustrative scenario, not a guaranteed result.
Change the assumptions to explore an illustrative steady-state scenario.
Illustrative scenario only, not a forecast or guarantee. Results depend on acquisition, churn, revenue per member, implementation, and other factors. The steady-state model assumes a consistent rate of new member acquisition. Actual timing and outcomes vary. Optional Growth Services are priced separately. Values are calculated from the unrounded projection; member counts and currency are rounded for display.
WHAT’S INCLUDED
A managed service designed around your business and available data, not a self-service tool you have to run alone.
Program strategy, audience organization, and campaign planning based on your services and available data.
Member data onboarding through an available integration or secure file transfer, subject to technical review.
Email content and creative for retention, education, and re-engagement, powered by MailX2 technology.
Deployment, ongoing management, reporting, and optimization recommendations from Core Focus Marketing.
OPTIONAL GROWTH SERVICES
Retention is the foundation. Core Focus Marketing can also help you market additional services and reach new prospects through separately scoped Growth Services. Campaigns are tailored to the services your business actually offers.
OPTIONAL ADD-ON
Additional campaigns. Separate scope and pricing.
THE FOUNDATION
Monthly fee based on active members.
Explore the program, the economics, and the optional services at your pace.
PRICING
From $195/month
Your program fee is based on the number of active members in your monitoring audience. Strategy, technology, creative, and ongoing management are included. Growth Services are optional and priced separately.
FAQ
A managed retention and growth program for credit professionals. It combines member lifecycle strategy, personalized communication, MailX2 technology, and ongoing program management.
Credit professionals and related businesses that want stronger customer relationships, a healthier monitoring audience, and more value from the relationships they already have.
No. Email is one channel. The program is built around your available member data, lifecycle strategy, relevant messaging, feedback from engagement and status changes, and ongoing management.
Not necessarily. The program is designed to work with data from your existing systems where access and technical compatibility allow. We review your data and connection options before we start.
Your monthly fee is based on your number of active members. Use the calculator to see the fee for your current audience size.
No. It shows an illustrative scenario based on the numbers you enter. Real results depend on acquisition, churn, revenue per member, implementation, and other factors.
Optional, separately scoped marketing campaigns that can promote services you offer or reach new prospects. They are not included in the monthly Credit Member Growth fee.
No. Campaigns are matched to the services you actually offer and to each member’s circumstances, and they follow applicable permissions and requirements.
Schedule a demo. We’ll talk through your audience size, current member journey, available data, and goals to see whether the program is a good fit.
Let’s look at your monitoring audience, member journey, and business goals together and see whether Credit Member Growth is the right fit.
No obligation. We’ll discuss your audience, available data, and goals.